Direction: Write True if the statement is correct, if it is false change

the underlined word or group of words to make the

whole statement true.

11. Philippine products are in demand not only

within the local market but also in the

international market.

12. To have a marketable product, artisan / artists and

manufacturers must know their customers’

preferences like color and style.

13. An online survey is a tool used to gather information

about existing or potential customers in a certain

market or population.

14. In manufacturing the product, it is helpful

to know the needs and interests of the

consumers.

15. SWOT analysis maybe considered when

thinking of a recreational activities.

For questions 16-17, select your answer for the following choices.

A. Advertising in Print Media

B. Direct Marketing

C. Distributing Products via Transport System

D. Radio, Television and Internet Advertising

16. It’s a modern way of endorsing finished products.

17 A popular activity being done by the

producers through demonstrations.

18. A kind of activity do producers put investments in

promoting their products through

advertisements in newspapers,

magazines and flyers.

19. An activity that reaches consumers

through the means of land, air and

sea transportation.

20. One of the steps to ensure the success of a product is through

.

A. interview

B. modeling

C. research

D. survey​