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As a marketing student, you are familiar with the successful companies like Abenson, Walter Mart, Electroworld and any other distribution companies located in your place. Kindiy choose one (1) successful company you are familiar with in your community and started to surf the net about the history of the business you have chosen. Then, write down your thoughts on your paper. Please take note of the guide questions given below.
1. Where and how do the business owner get ideas for their business?
2. How do they know if the new venture or new project they are entering has a good fighting chance to succeed?
3. What do you think are the strengths of Filipinos as marketers or entrepreneurs? 4. What do you think is the biggest challenge that every aspiring Filipino marketer faces locally?​